Ballot initiatives bring people together around the issues that matter most in their communities, they provide an opportunity for voters to propose legislation directly. But moving your campaign from idea to action—and ultimately, to victory
Powered by Reach, in 2021 the Jon Ossoff Senate Campaign built the largest Relational Organizing program in the country. In under a month, the campaign developed and mobilized a massive relational network of over 160,000
Background: Engaging Voters Through Digital Innovation The Democratic National Committee (DNC) has long been committed to increasing voter participation and reaching the electorate where they are. In 2024, the DNC faced the challenge of reaching,
Overview DemCast is the largest digital amplification network on the left, mobilizing tens of thousands of grassroots social media users to spread pro-democracy messaging across social media platforms. Using tactics like social media swarming, algorithmic
Optimizing Reach Throughout Your Campaign We know that the earlier a campaign starts using Reach, the more time they have to grow their network of users, the more successful they will be with it. Reach
In case you missed our webinar on March 7th with Wisconsin Democrats Coordinated Campaign Director, Anna Surrey, we talked about creating and running a relational organizing program, whether for a campaign cycle or year-round. You
In case you missed our webinar on November 22nd with Clayton County Georgia Commissioner Alaina Reaves, we talked about tools and strategies for promoting our progressive values and responding to the uncertainty that lies ahead.
You know what a valuable asset Reach is during election season, and it can also be an important tool during the off-cycle to keep your volunteers engaged and keep the public aware of the important
When it comes to making the most of social media, many people think it’s all about the likes. And don’t get us wrong, we too have posted something we found particularly witty and then risked
Reach is a powerful tool at every phase of a campaign, from introducing a candidate to the electorate, to ballot access, to persuasion, to GOTV. We encourage campaigns to integrate Reach into their campaign plan
